3 July 2009
The Kiwi's got nothing to hide, literally! With its one-month old ad campaign, Air New Zealand has given the word 'transparency' a whole new meaning for its passengers.
Its 45-second commercial entitled "Nothing to Hide" features its employees in body paint made to look like uniforms. In case you haven't seen it, here it is:
For more on this story, check out this New York Times article.